Real Madrid Tops Global Social Media Rankings with 473 Million Followers – CIES Report

The International Centre for Sports Studies (CIES) Football Observatory has released its list of the world’s 100 top football clubs by social media following, across major platforms including X, Instagram, Facebook, TikTok, and YouTube.

Most popular clubs on social media ???? as per (million) cumulative subscribers ????
???? #RealMadrid ???????? 4⃣7⃣4⃣ million
???? #FCBarcelona ???????? 4⃣2⃣7⃣m
???? #ManUtd ???????????????????????????? 2⃣3⃣4⃣m#PSG ???????? #ManCity ???????????????????????????? #Juventus ???????? #LFC ???????????????????????????? #Chelsea ???????????????????????????? #FCBayern ???????? #Arsenal ????????????????????????????
Top ???? ???? https://t.co/G7q3dJTo2a pic.twitter.com/wUZW20gBrv

— CIES Football Obs (@CIES_Football) June 11, 2025

Leading the pack is , boasting an impressive combined audience of over 470 million followers.

1. Real Madrid – 473.7 million followers
2. Barcelona – 427.4 million
3. Manchester United – 233.6 million
4. Paris Saint-Germain (PSG) – 199.4 million
5. Manchester City – 179.5 million
6. Juventus – 174.9 million
7. Liverpool – 166.7 million
8. Chelsea – 152.9 million
9. Bayern Munich – 149.1 million
10. Arsenal – 114.1 million

The latest numbers for the top ten most followed football teams have been revealed by the CIES Football Observatory ???????? pic.twitter.com/rlOsWBz5km

— Sky Sports (@SkySports) June 12, 2025

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